vendin.pro — Services · Projects · Lab
Sergey Vendin
Product strategist and hands-on practitioner — from business model to a working solution
From business model to working solution.
I help make sense of a complex business or product challenge, design the solution and take it through to a working digital product, automation system or prototype.

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What I do
I work where product strategy meets hands-on delivery. I can join at the stage of a vague idea, help frame the product and the approach to developing it, and then take part in building the working solution.
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Strategy and product framing
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Research and hypothesis testing
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Delivery: product, automation, prototype
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Services
Product strategy and consulting
I help make sense of an ambiguous product or business challenge and define the product value, audience, business model and direction of development.
Digital product development
I help you go from concept and prototype to a working digital product or internal tool.
Process automation and AI
I look for processes that can be simplified with software and design automation, integrations and AI tools for practical business tasks.
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Facts and numbers
- 50+
- grant applications
- Prepared for projects across a wide range of industries.
- 20+
- internet-presence strategies
- Projects for foreign and international companies as part of my work at DarwinApps.
- 150+
- technology and innovation projects
- Work on product concepts, business models, project packaging, and materials for external review.
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Featured projects and products
bye.sale
Own product · Product concept, user-flow design, and product development
A personal online garage sale: add your items, share one link with people you know, and let buyers reserve what they want without marketplace fees.
Tele.Style
Product concept, requirements definition, user-flow design, and product development.
An AI editor and automation service for Telegram channels: plan content, prepare posts and images, publish on schedule, and automatically reply to comments in the channel's style.
Mamy.gratis
Product concept, business model, business-to-user interaction mechanics, product design, and development.
A platform for cross-promotion between local businesses: companies offer gifts and benefits to each other's customers, while users receive and redeem them through a simple digital wallet and QR flow.
150+ technology & innovation projects
Innovation & Product Expert
Work across 150+ technology and innovation projects in different industries – from understanding the initial idea and technology to product concepts, value propositions, business models, project packaging, and materials for external expert review.
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From strategy to implementation
I do not separate product strategy from the practical ability to test it in a working solution. Depending on the task this can be a prototype, a web product, an internal system, an integration, process automation or a hardware and software solution. What matters to me is not only defining what should be done, but understanding how it can be built and validated in practice.
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Digital product development
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Process automation
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AI-enabled solutions
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System implementation and integrations
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Lab
The engineering and maker side: experiments, hardware, prototypes.
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Notes and events
What I write and where I take part.
Events
Civic-Tech Hackathons
Expert, jury member
Took part in Civic-Tech Hackathons as an expert and jury member.
How users make bad products
Speaker
A talk on how user behaviour, feedback and product decisions can lead to inconvenient or ineffective products.
VII international IT forum "2020/Evolution"
Speaker
Took part as a speaker in the VII international IT forum "2020/Evolution".
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About me in short

Sergey Vendin — product strategist and hands-on practitioner. I combine product strategy, entrepreneurship, software development and engineering prototyping. I work at different levels — from the business model and product architecture to a software or physical prototype.
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Get in touch
Describe your task — I reply personally.
Email me

