Mamy.gratis
Product concept, strategy and product development
- Status
- active
- Category/Tag
- DevelopmentOwn product
A platform for local business that brings together special offers, discounts, benefits and cross-promotion mechanics between companies.
Mamy.gratis is my product for local business. It grows around the idea that small companies can win new customers and create extra value for existing ones not only through classic advertising, but also through useful offers and cooperation with each other.
The problem
Local businesses usually have limited advertising resources. At the same time, companies already have their own audience, products, services and the ability to offer customers additional value.
Cross-promotion between different businesses, however, is used unsystematically and often requires manual arrangements.
The product idea
Mamy.gratis creates a space where local companies can publish:
- special offers;
- discounts;
- bonuses;
- customer benefits;
- offers from partner companies;
- cross-promotion mechanics.
The value is not only in publishing a single promotion, but in the ability to connect local companies and their audiences.
Who it is for
The product is aimed primarily at small and medium local companies that work directly with end customers.
My role
This is my own product. I work on the product concept, development strategy, product mechanics and hypothesis testing.
Status
The product is being developed.