Нарочно научно (Narochno nauchno)
Media project · concept and format development
- Status
- active
- Category/Tag
- MediaOwn productExperiments
A content experiment: everyday things are explained as if they were a scientific dissertation, while the reader tries to guess what was actually described.
«Нарочно научно» is a small experiment with the form of content: t.me/narochno_nauchno.
The idea
An everyday thing, action or phenomenon is taken and described in the most serious, complex and pseudo-scientific language possible. The reader task is to work out what is actually hidden behind the description.
Why I run this project
I am interested not only in products as software systems, but also in the mechanics of interaction with an audience. «Нарочно научно» is a way to experiment with format, reader expectations, writing style and the use of AI in content creation.
My role
I came up with the concept of the project and develop the format.